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Workshop Notes: Web Tools for More Effective School Communication

By Paul Steinbrueck Sep 21, 2009 7044 Comments2009-09-21+15%3A45%3A13Paul+Steinbrueck

Friday morning I had the opportunity to lead a workshop at the Lutheran Educators’ Conference in Daytona Beach titled “Web Tools for More Effective School Communication.” I really enjoyed the chance to speak to the room full of teachers and school staff, and I hope I was able to spur them on towards making better [...]

communications, conferences, school

parent, principal, teacher, workshop

Poll

Which best describes your organization's approach to assessing the value/ROI of social media?

We diligently track the source of all sales/goals so we know what social media is producing.
We look at trends. If our use of social media correlates with an increase in our sales/goals that indicates it's value.
You can't put a dollar value on relationships and so we don't try to assess the value/ROI of social media.
We're doing some tracking of the source of sales/goals, so we have some numbers, but we also recognize there's more to the value of social media than those numbers.
We're experimenting with social media now. We'll tackle the value/ROI issue once we get a better idea of what we're doing.
We know we should be trying to assess the value of social media, but we just don't know how.
We're not using social media.

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