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Christian School in Australia Leading the Way with Blogsite

By Neil Pierson Sep 15, 2010 26634 Comments2010-09-15+12%3A52%3A13Neil+Pierson

Christian schools are sometimes wary of the internet. Yet Covenant Christian School in the Northern Beaches of Sydney Australia is finding the school website and very active blogsite is helping build community.

blogging, school, social networking, web design

blogsite, christian education, Christian school, college, high school, primary school, school marketing, Sydney

Poll

Which best describes your organization's approach to assessing the value/ROI of social media?

We diligently track the source of all sales/goals so we know what social media is producing.
We look at trends. If our use of social media correlates with an increase in our sales/goals that indicates it's value.
You can't put a dollar value on relationships and so we don't try to assess the value/ROI of social media.
We're doing some tracking of the source of sales/goals, so we have some numbers, but we also recognize there's more to the value of social media than those numbers.
We're experimenting with social media now. We'll tackle the value/ROI issue once we get a better idea of what we're doing.
We know we should be trying to assess the value of social media, but we just don't know how.
We're not using social media.

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