Tag Archives: marketing

Growing Through Search Marketing – A Case Study

Search Engine Marketing can be a very effective way of not only generating traffic to your website, but targeting the specific traffic that is interested in what your website has to offer. This has the effect of not only increasing the traffic to your website, but also increasing the conversions on your website. This may mean more sales, more visitors to your church, or, as in the case of Christian Leadership University, more students. Here’s how.

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#Cultivate 2: Clint Runge

#Cultivate 2: Clint Runge

Clint Runge is the kind of guy who likes 7-11 Mountain Dew Slurpees and Velcro shoes. His saving grace is that he does great creative. As cofounder and creative director of Archrival, a distinguished youth brand strategy and design firm, Runge kicks the tires and lights the fires for clients such as Red Bull, Facebook, […]

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What’s your popcorn?

As I look around the exhibitors area at the FL/GA Lutheran Educators conference, almost every exhibitor has a bowl of candy on their table, usually peppermints, chocolate kisses, peanut butter cups, or some assortment.  The theory is that people will see the candy, stop at the exhibit to take a piece, and then learn about […]

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