Which best describes your organization's approach to assessing the value/ROI of social media?
- We're experimenting with social media now. We'll tackle the value/ROI issue once we get a better idea of what we're doing. (29%)
- We're not using social media. (21%)
- We know we should be trying to assess the value of social media, but we just don't know how. (13%)
- We're doing some tracking of the source of sales/goals, so we have some numbers, but we also recognize there's more to the value of social media than those numbers. (11%)
- We diligently track the source of all sales/goals so we know what social media is producing. (11%)
- You can't put a dollar value on relationships and so we don't try to assess the value/ROI of social media. (8%)
- We look at trends. If our use of social media correlates with an increase in our sales/goals that indicates it's value. (7%)
Total Votes: 149
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Start Date: Apr 26, 2011 @ 1:08 pm
End Date: No Expiry
How do you usually gauge the effectiveness of your communication?
- I usually ask for feedback from a diverse group of people. (45%)
- I usually look at the results. If people sign-up, show-up, or buy, then it was effective. (30%)
- I usually wait for unsolicited feedback. If people tell me they liked it, it was effective. If people complain, it was not effective. (16%)
- I usually don’t gauge the effectiveness of my communication. (7%)
- I usually ask for feedback from a few other people on staff. (2%)
Total Votes: 44
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Start Date: Jan 13, 2011 @ 1:48 pm
End Date: No Expiry
What do you think about 3D Christmas services?
- It's gimmicky. They should forget the 3D and just preach the gospel. (57%)
- Awesome! Creative, cutting-edge way to reach people and tell the Christmas story. (36%)
- Seems a little cheesy to me, but if it gets people into church that's what's most important. (7%)
Total Votes: 14
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Start Date: Dec 20, 2010 @ 9:15 am
End Date: No Expiry
Is your church using social media to promote its Christmas events?
- Yes, our church is posting some things in social media about the Christmas event. (57%)
- Not very much. We'll mention it on Facebook, but that's about it. (24%)
- No. (19%)
- Yes, our church has a big, highly organized social media campaign in the works. (0%)
Total Votes: 21
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Start Date: Dec 2, 2010 @ 8:58 am
End Date: No Expiry
Parents, students, teacher - how often do you visit your school's website?
- More than 3 times a week (38%)
- 1-3 times a month (19%)
- Less than once a month (19%)
- Never (19%)
- My school doesn't have a website (6%)
- 1-3 times a week (0%)
Total Votes: 16
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Start Date: Sep 15, 2010 @ 1:21 pm
End Date: No Expiry