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5 Insights from the State of the Blogging Universe Survey

By Paul Steinbrueck Dec 23, 2011 2205820 Comments2011-12-23+12%3A05%3A59Paul+Steinbrueck

Results from the State of the Blogging Universe Survey are in. See what they reveal about the importance of blogs in marketing and communications.

blogging, communications

blog, blogging, marketing, results, survey

Blog Tip #4: Lead Your Niche

By Paul Steinbrueck Dec 21, 2011 220484 CommentsBlog+Tip+%234%3A+Lead+Your+Niche2011-12-21+15%3A54%3A31Paul+Steinbrueck

Even if you blog with passion, consistency and engagement, your blog may fall flat without one more essential ingredient – leadership. Here are 4 key elements of blog leadership.

blogging

Blog Tip #3: Engage with Your Readers

By Paul Steinbrueck Dec 20, 2011 2204211 Comments2011-12-20+20%3A42%3A11Paul+Steinbrueck

Why engagement is so important to the success of a blog, and 10 ways you can engage with your blog readers.

blogging

blog, blogging, engage engagement, interaction

Blog Tip #2: Plan for Consistency

By Paul Steinbrueck Dec 16, 2011 220323 CommentsBlog+Tip+%232%3A+Plan+for+Consistency2011-12-16+17%3A43%3A18Paul+Steinbrueck

One of the best things you can hope for as a blogger is that your readers make a habit of reading your blog. For that to happen you’ve got to publish consistently. Here are 5 tips to help you blog more consistently.

blogging

blog, blogging, consistancy, plan

Blog Tip #1: Focus on Your Passion

By Paul Steinbrueck Dec 15, 2011 220268 CommentsBlog+Tip+%231%3A+Focus+on+Your+Passion2011-12-15+15%3A55%3A43Paul+Steinbrueck

5 ways focusing on your passion makes for a better blog.

blogging

blog, blogging, focus, passion

The Best Blogging Tips

By Paul Steinbrueck Dec 14, 2011 220188 CommentsThe+Best+Blogging+Tips2011-12-14+20%3A52%3A50Paul+Steinbrueck

Today we shift from issues having to do with the set-up of a blog to blogging itself. What are your best blogging tips?

blogging

How to Choose the Best Blog Hosting for Your Blog

By Paul Steinbrueck Dec 13, 2011 2200810 Comments2011-12-13+18%3A29%3A09Paul+Steinbrueck

Thousands of companies provide web hosting services for blogs. To find the best one for you, start by thinking through these factors which are most important in selecting a web hosting service provider.

blogging, web hosting

blog, blogging, service, support, values, web hosting

What’s the Best Blogging Platform?

By Paul Steinbrueck Dec 12, 2011 2200016 CommentsWhat%27s+the+Best+Blogging+Platform%3F2011-12-12+12%3A51%3A46Paul+Steinbrueck

One of the most important decisions you’ll make is what blogging service or software to use. One option blows the rest away.

blogging, web hosting

Are Bloggers Journalists? Judge Says No and Slaps Blogger with $2.5M Fine!

By Paul Steinbrueck Dec 08, 2011 219965 Comments2011-12-08+17%3A07%3A20Paul+Steinbrueck

An Oregon judge fines a blogger $2.5M after denying her the protections given journalists under that state’s media shield laws. Are bloggers journalists? If you blog do you ever worry about being sued?

blogging

blog, blogging, journalist, lawsuit

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Poll

Which best describes your organization's approach to assessing the value/ROI of social media?

We diligently track the source of all sales/goals so we know what social media is producing.
We look at trends. If our use of social media correlates with an increase in our sales/goals that indicates it's value.
You can't put a dollar value on relationships and so we don't try to assess the value/ROI of social media.
We're doing some tracking of the source of sales/goals, so we have some numbers, but we also recognize there's more to the value of social media than those numbers.
We're experimenting with social media now. We'll tackle the value/ROI issue once we get a better idea of what we're doing.
We know we should be trying to assess the value of social media, but we just don't know how.
We're not using social media.

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