search marketing

August SEO Update: Google Says “No” to Child Porn Warnings, Makes Other Changes

Parental Advisory
Written by Kurt Steinbrueck

Parental Advisoryparental-advisory-300A couple weeks ago the Prime Minister of the UK, David Cameron, expressed his concern about how much child pornography and child abuse videos/images are online and how easy it is to find it.  So, he announced several plans to address the issue, including asked Google and Bing to help block it.  Bing and Google responded.

I’ll talk about this and other changes that Google made this past month, including a new, important change to their link spam guidelines in this month’s SEO update.

“Hi, I’m Kurt Steinbrueck with OurChurch.Com and I’m here with your monthly SEO update, so you can stay informed…”  For the full transcript, click here.

Video Summary:

  • Google released their new format for Google Maps to everyone.
  • Google changed it so local reviews show up in a popup instead of going to the organization’s Google+ Local page
  • Google launched a new version of Zagat, but at the same time started removing Zagat scores from local listings
  • Google did another Panda update
  • Google updated their link spam guidelines to include having followed links in syndicated articles and press releases as spam.
  • Google added in-depth articles to their search results
  • UK Prime Minister Cameron asked Google and Bing to do something about how easy it was to find child pornography in their search engines.

Share your Thoughts:

  • Do you think the search engines are doing enough to fight child pornography and child abuse content?
  • What do you think of the change Google made to their link spam guidelines?
  • Are the changes Google is making to their local search experience good?

About the author

Kurt Steinbrueck

Kurt Steinbrueck is the Director of Marketing Services with OurChurch.Com. He also serves on the leadership of Family of Christ Lutheran Church in Tampa, FL. You can find him on Google+ as .

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