search marketing

Analytics: Top Search Phrases, Posts & Wonky Keywords from October

Google AnalyticsHello Christian Web Trends readers, we have turned the page on the calendar once again, which means it’s time to take a look at our website analytics to see what we can learn from them.

Top 10 Search Phrases/Keywords from October

  1. what is a qr code
  2. qr code
  3. what is a webinar and how does it work
  4. jesus twitter
  5. elevator pitch
  6. what is a qr code?
  7. webinar means
  8. church communication
  9. amazon gift card
  10. what is qr
Observations
  • “QR code” -related keywords still continue to dominate 7 months after our two posts about QR codes were published, however, traffic for those keywords is continuing to gradually drop off as I still haven’t followed my own advice and written another post about QR codes with links to the first to posts.
  • Just as in September keywords #3 and #7 are about webinars, and the bounce rate is still almost 100% because I did not do my recommended action step of modifying that post to engage those visitors.
  • Note to self: it’s not much use to review analytics and create action steps if you’re not going to do them. (Ouch!)
Top 10 Blog Post in October
Observations
  • 3 of the top 10 posts were published in October and 2 in late September.  The other 5 were published more than 7 months ago, once again showing the importance of search engines in bringing visitors to our blog.
  • Of the 5 posts published in October and late September that made the top 10, 4 of them had to do with social media, which says something about where my interests and our readers interests are right now.
Wonky Keywords
  • artificial grammar images // Huh?
  • cost of tree in social media // Is that a live tree or artificial?
  • crafty ways to market a cd // “Crafty,” I like that!
  • crazy ways to advertise your band // For those for whom “crafty” is not far enough
  • cute animation gif // No, please, no!
Have you checked your blog or website’s analytics from October?  What did you learn?  What wonky keywords did people use to find your site?

About the author

Paul Steinbrueck

Paul Steinbrueck is co-founder and CEO of OurChurch.Com, husband, father of 3, blogger. You can follow him on Twitter at @PaulSteinbrueck and add him to your circles at Google+ as +Paul Steinbrueck.

3 Comments

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